No Bull, High-Performance ———

1-on-1 Coaching

———— for Growing

Agencies

5x Your Team’s Capacity for Bigger Projects, Without Losing Your Mind In The Process

The Agency

CEO Trap

When your agency starts getting really busy, you should be proud. And you should also be worried. Growth has a nasty way of creating - and hiding - new and costly issues that will limit your scalability (and probably make you a little crazy too).

Identifying these bottlenecks in your business’s systems is crucial for your sanity AND to help you land bigger projects. If you don’t have the right systems and people in place, coupled with the right mindset - you’ll continue firefighting.

To make things worse, it is not humanly possible to mentally detach from your agency to look at your growth and trajectory in an unbiased way. And you don’t need to sit in a zoom room listening to regurgitated advice with a bunch of beginning marketing people, or watch a hundred hours of outdated videos.

You don’t have time for that. To become an elite agency leader, you need a performance coach that understands the science and psychology behind true gains. And you need someone that has lived it, survived it and thrived in it.

Globally

Experienced

"Irina solved numerous annoying (and expensive) problems that have been plaguing our company for years. If you even have a sneaking suspicion that your agency should be running more efficiently, hire Irina immediately and never look back. She took my "duct-taped" project management approach that my team - and clients - outgrew years ago, and transformed it into a predictable (yet flexible) process that resulted in happier clients and way less stress across my team. By the 5th one-on-one call, she had uncovered a previously untapped line of high-margin, high-demand business.”

— Nate Wright | B2B Growth Strategist | Chief Copywriter & Founder

Self-Imposed

Limits

You know what you should be doing, but are not doing it because you are busy chasing down your clients and babysitting your team. And you can keep doing this and make some decent money.

If you feel that you need to be involved in every single initiative and project in your agency for it to reach completion, then you are likely limiting your growth.

Moving your agency to an elite level requires intense focus on the highest leverage work. Forging strategic alliances. Launching new campaigns. Developing your own products. Raising your status in your industry.

When you shift your focus away from the busy work, you’ll need precisely structured systems that your team can embrace.

I help agency owners develop the mindset, courage and tangible processes to break through these self-imposed limits.

Hi, I am

Irina Poddubnaia

and here’s how I do It

  • Deliver no bull feedback … I’ll tell what your team - or business partner - may be afraid to say. I also keep my feedback USEFUL and PRACTICAL.
  • Create high-impact growth strategies … My unique background has given me the opportunity to be on the buy and sell side of countless business scenarios all over the world, across countless industries. I use this to help you craft a plan to drive measurable growth to your agency.
  • Walk you through the hardest parts of execution … Finding the right project management methodology for your projects, implementing a new service line, or assembling an upgraded toolkit.
  • Take collections of individuals and transform them into teams … One of the most satisfying aspects of moving to the elite level of agency ownership, is watching your team solve their own problems.
  • Troubleshoot high-level business problems … The true bottlenecks to growth can only be identified by implementing measurable systems. I help my clients apply frameworks to even the fuzziest creative problems.

Efficient and

Experienced

With extensive expertise across countless tech stacks and project management methodologies,
I can dive into your agency’s current infrastructure and rapidly assess what’s working - and what’s not.

But in the end it’s not about the tools...

There are over  

80,000 agencies

in the United States alone.

Without a competitive advantage, you’re fighting a battle with the odds stacked heavily against you.

Whether your goal is to eventually sell your agency and exit at a hefty profit, or you want to keep a lifestyle business running for the foreseeable future… the same rules apply.

Without taking drastic action to streamline your operations, your free time will continue to be cannibalized by your business.

Your income won’t reach the levels you really want - and if it does, you’ll be shackled to your desk by the ‘golden handcuffs’.

This is a wake-up call to let you know that it doesn’t HAVE to be this way. You can join the dozens of other agency owners I’ve helped to claim their time freedom while growing their bottom lines bigger than ever.

Case

Studies

Agency from Portland

In a half a year I helped a small marketing agency turn into a beautiful money-making machine. When we started working together his agency was more of a solopreneur / freelance business with average contracts ranging from 600 USD to 3000 USD.

I helped his small marketing agency scale and enter a rapid growth phase with the owner not changing his lifestyle a bit. He still travels every 2 months to different countries. He's visited New Zealand, while the teams worked on delivering 3+ 15000 USD projects completely independently.

Agency from Dubai

I helped them realise that their team didn't only consist of 5 account managers, but it also included all their freelance talent.

We've structured a sustainable system for managing customers expectations, discussing priorities and delivering everything on time in short 1-week iterations.

Dropshipping business

I helped them sort their hiring, onboarding, fulfilment, customer support and daily operations workflows.

In the end, they increased their business velocity, the CEO was able to step away from the endless firefighting and get more business-critical deliverables completed in time. 

Reviews

“Irina was a pivotal resource in our growth as a company at a very crucial point. She came in as I was really feeling the pain of being a solo business owner that was trying to grow their organization and was feeling the growing pain of wearing so many hats in the business that I wasn't suited for.

Irina was outside of my initial budget, but I was 100% certain she was the right expert to untangle the mess and set our startup in a better growth trajectory with a cleaned-up PM experience. She was confident and decisive from the get-go, which was great. I get that some people want to collaborate with experts, but in an area where I have no expertise, that is the last thing I need to be doing.

There are very few people that you can 100% trust, and Irina is one of them. With her, I always felt that if something went wrong she would take complete ownership to fix that problem at all costs and wouldn't throw up her hands. She's not only a specialist in PM but a generalist overall when it comes to growing a business and it's operations, and getting sh*t done!

Had I not hired Irina when I did, I'd not be surprised if our business had closed due to crumbling operations and lacklustre project management expertise."

Automated Dreams Inc

"At the time we spoke, you gave a small advice that has grown exponentially over the last year. I built 2 new companies and launched new digital products and services.

I remembered of you now, that I want to bring more focus to my business and grow my income even more

I already had a small presence on social media. on real estate.

You gave me an advice to have a 5€ digital product (like an ebook or something), just to have proof ppl were willing to take out their credit cards and pay for it

1 year later I have a Mastermind group, a 30 hour online course and plenty of "top funnel" digital products and 500+ clients"

Ricardo M.

"AAA+. Irina went above and beyond to help me with my project."

Robert Bond

"I started working with Irina when my company was still a one man show. Irina was my business coach and ClickUp Project Management expert. She has expertise on many levels. Also on team planning / team coaching she is the perfect person. Thanks Irina!"

Varamedia

"Originally when I first contacted Irina I was a SAAS founder stuck in managing all my teams' operations trying to make all the developers work efficiently and deliver good results. The thing is, my team always asked too many questions and they didn't have a good idea what to do all the time.

The biggest obstacle was that I wanted to start finally focusing on marketing our system, but I couldn't step away from managing the daily operations. That meant I couldn't really grow the business if I didn't switch the focus, which meant I wasn't able to make my project a success.

Then I hired Irina to help to build a company culture that can support self-organization! In only a few hours it became crystal clear to me how to make developers manage themselves and still be on track because I saw that I actually could do less hands-on management and my team could still perform. With Irina as our Agile coach, I can now finally focus on growing my business and be sure my team has got my back. And that's why I'm providing my highest recommendations to work with Irina so you can get these types of results too."

Nimbus Web Inc

"Irina has a no-nonsense approach to project management and building an agile process. Although you may be tempted to work with other resources who have a lower hourly rate (we were tempted at first), she is very efficient at what she does that you will get your money's worth. Moreover, when building a sprint process from scratch, there is a certain behavioral change that needs to happen by the team members, Irina is able to influence the resistance of the staff with her no-excuses approach."

Think Media Labs

"She has been an immense help, and life-changing. Thank you Irina!"

Christopher King

Hyper-Personalized 

Business Coaching

for Agency CEOs

Agency Scaling Intensive

$3,700 USD

(The Flagship 1-On-1 Live 15hr Coaching Package)

  • Over 15 hrs we’ll have the tough conversations that will help you find and fix all the things that currently holding you back from reaching your full potential as an agency owner. You’ll get no-BS feedback and advice (with no punches pulled) so that you can uncover hidden bottlenecks in your business.
  • I’ll push you far beyond your limits so that at the end of the live 1-on-1 sessions you're going to become the CEO that you want to be…
  • With a brand new mindset and high-level view of your business. Because of that, you’ll be able to embrace valuable opportunities that weren’t ‘there’ before - and you’ll know exactly how to tell a real opportunity from just another shiny object.
  • You’ll gain the ability to keep laser-focus on the things that move the needle in your business, introduce and maintain the correct management systems, and confidently delegate critical tasks to your team.
  • Besides kicking your ego’s ass, I’ll also help you implement the tech stack and management methodologies that your business needs.
  • After these live sessions your agency will never be the same.
  • You’ll be able to disappear for months without worrying about your team screwing things up with clients or vendors… And if a fire does pop up? Your people will be well-equipped to handle it like pros.
  • If you’re ready to go from spending all your time working ‘in’ the business, to scaling like a pro while taking your life back and putting your money-making endeavors on virtual autopilot, we should talk.
  • Hit the button below to book your spot before they’re gone - I’m beyond excited to show you what’s possible for your agency!

(19 of 20 spots remaining)

Rapid Business Assessment

Want to make sure you and your business are ready to be coached by Irina without committing to the full 15 hrs?
Try the Rapid Business Assessment.

$750 USD

(3hr 1-On-1 Live Coaching Sessions)

  • Think of this as the scaled-down version of the full 15-hour program. Here, we’ll be meeting once per week for 3 personal 1-on-1 calls.
  • These calls are designed to help you uncover the most evident bottlenecks in your business that need to be eliminated and find the low hanging fruits that can make a difference in your agency right now.
  • We’ll outline the business growth systems you need to incorporate, tech stack and methodology-wise.
  • After these 3 calls, you can decide if you want to take the insights, the homework, the implementation suggestions and run with them on your own.
  • If you want further support after this with regards to implementation and accountability, you’ll be considered a highest-priority applicant for the Agency Scaling Intensive (and we’ll credit your initial investment of $750 toward the $3,700 price of the full program).
  • Businesses are changed from our Rapid Business Assessments on a weekly basis - if you want to see what working with us is all about, I encourage you to grab your spot in this absurdly high-ROI program today.

FAQs

Wait, who are you again?

This is me https://www.linkedin.com/in/irina-poddubnaia/. I have a crazy long list of qualifications.

Accredited Coach Training Program (ACTP) (in-progress) I International Coaching Federation (ICF)

Certified ScrumMaster® (CSM) I Scrum Alliance

Certified LESS Practitioner (CLP) I Less.works

Lean Six Sigma White Belt Certification I GoLeanSixSigma.com

Lean Six Sigma Yellow Belt Certification I GoLeanSixSigma.com

Lean Six Sigma Green Belt Certification I GoLeanSixSigma.com

Liberating Structures Facilitation Certificate I Liberatingstructures.com

Certified Customer Value Optimization Specialist I DigitalMarketer

Leadership and Burnout: Leaders' and Teams' Energy" Certificate I Scrumtek Typography


How are the calls spread out throughout the coaching?

Agency Scaling Intensive - 1-hour session per week, or per 2 weeks
Rapid Business Assessment - either 2 sessions of 1.5 hours long, or 3 sessions of 1-hour sessions 

Can I sign up if I’m in this ____ timezone?

It doesn’t matter which timezone you are from, we’ll always find the right time when we both overlap.